What is Copy Writing? Copywriting is the art of writing content for the purpose of marketing and advertising its aim is to increase brand awareness. Copywriting is the most demanding skill today. a good copywriter who is good at their work can easily make a six-figure income. On the internet, copywriting is used for sales, marketing, social media ads, and email newsletters. Top 6 tips for writing effective copywriting AIDA Headline Opening Features into benefit Offer Guarantee The first step to writing an effective sales copy is AIDA 1. AIDA AIDA is the abbreviation of Attention, Interest, Desire, and Call to action. · Attention grabs the interest of the reader with an interesting heading. · A good opening of sales copy grabs the interest of the reader. · Create desire by talking about the interest of readers like DO you want to learn to freelance · Action means Call to Action creates a call